Cloudinary Blog

Archive for 2012 - Page 2
Different web applications have very different requirements when images are involved. A dating website will focus its image-related attention on normalizing and delivering his user uploaded snapshots. A pinterest style service is focused on retrieving external images from around the web and fitting them to its cool layout. An eCommerce website is focused on the effective delivery of the many product thumbnails it depicts.
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Where do you host all of your website's assets - still on your own web servers? 
 
In modern websites, images alone contribute to more than 50% of a website’s load time, and recent studies show that even a 1 second delay in a page's load speed can result in more than 5% loss in conversion. The impact of correctly delivering your website's images to your viewers is staggering. Luckily, Cloudinary offers a simple way to offload your website's images to the cloud, automatically transform them according to your needs and deliver them optimized through a fast CDN employing industry best practices.
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Websites, blogs and web applications regularly embed video content from various video service providers such as YouTube and Vimeo. Videos are usually depicted using image thumbnails, tweaked to fit the graphics design of the website. When a video thumbnail is clicked, the actual video content starts playing.
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Web applications that manage user data, commonly allow their users to upload such data as PDF documents. A common UI practice employed by such services is to show a thumbnail of the PDF cover letter for quick identification, and thumbnails of the different PDF pages for fast access.
 
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When we first started developing web apps with Ruby on Rails, some six years ago, we struggled with finding a good IDE. We settled for Eclipse with RadRails (still developing on PCs at that time...), but kept our eyes open for new and promising IDEs. At late 2007, a very surprising contender caught our eyes, it was called ‘Heroku’ and it offered an amazing concept - a fully featured IDE for Ruby-on-Rails that was completely online, available through your favorite browser.

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As a website owner, you know the importance of having a robust web-based service. When a downtime may result in lost revenues, you strive to keep a highly available online solution.
 
A major part of having a robust service is a good contingency plan, that ultimately depends on regular backups of your website’s data. Your website’s code is probably backed up regularly, and so is your database, but have you given thought to backing up your dynamic website assets, such as your users’ uploaded images? 
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Cloud-based API for applying effects on images

By Nadav Soferman

If you Google for “Hello Cloudinary”, you will find some intriguing articles claiming that Cloudinary is a Photoshop replacement. Well, although the comparison is very flattering and we do believe that Cloudinary is a fantastic service for web developers, we never thought of our service as a replacement for Photoshop. However, some image manipulation features of Cloudinary allow web developers and web designers to dynamically modify the look & feel of their website’s images in an extremely easy way without manually processing their images using an image editing desktop software. In this blog post we wanted to describe some of Cloudinary’s newest features - applying effects and filters on images.

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Automatic and custom image rotation

By Itai Lahan
Several years ago, a good friend of mine showed me a cool graphic design concept for his new web-based startup company. It looked pretty great. What really caught my eye was the designer’s unique use of visitor profile photos. You see, when a visitor registered to the service and uploaded his photo, the designer envisioned a large, faded, B&W, slightly rotated version of the same profile photo being used as the background image for the visitor’s personal home page. I thought for a minute and told my friend to let this one go. 
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Most web sites enrich their graphics by embedding pictures and photos of their model entities - users, articles, movies, etc. The graphic design of such web sites assumes that all these entities have associated pictures, otherwise the result will not look as satisfactory as intended. The graphics designer will not like it and the developer having to handle the boundary case of missing images won’t enjoy this either.
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Adding watermarks to photos is a common practice used to make sure that photos aren't circulated without their owner's authorization and that no one takes undue credit for their creation. Watermarks are common practice at major news outlets and breaking-news blogs. It is also a must for stock photo sites that show you previews of premium images before purchase. Embedding the photographer’s name to photos or crediting a source is also a commonly used practice. 
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